Chief Commercial Officer Sophie Goldschmidt
Photo: RFU Archive
Sophie Goldschmidt, the RFU’s Chief Commercial Officer (CCO) is responsibile for all the union’s commercial business and marketing including: sponsorship, business development, media rights, ticketing, stadium hire, retail operations, licensing, digital and marketing. Additionally all joint ventures, which includes: Twickenham Experience Limited (TEL), London Hotel Marriott Twickenham, Twickenham’s Virgin Active Classic Health Club and England Rugby Travel.
Formerly at the National Basketball Association (NBA) as the Senior Vice President for Europe, Middle East and Africa, Goldschmidt‘s tenure saw impressive growth across media rights, sponsorship, licensing and events, including bringing the NBA’s first ever regular season games to Europe.
Goldschmidt also spent four years at the Women’s Professional Tennis Association (WTA) where, as Vice President of Marketing and Sponsorship, she developed key commercial programmes including the Sony Ericsson title sponsorship and various sponsorship and marketing platforms including the WTA Tour Season Ending Championships. Sophie began her career at adidas where she was the Tennis and Women’s Soccer Sports Marketing Manager in the USA.