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Tickets Guidance to Universities

June 2008

Re:International Tickets

The Rugby Football Union is anxious that its tickets for Twickenham should reach the hands of the genuine supporters and sponsors of the game.  As a result, the RFU has stepped up its policing of the black market and this has led to a number of clubs, schools and universities whose tickets have ended up on the black market being sanctioned. 

It has become apparent in a few cases, that the university Principal did not realise that the university received a ticket allocation let alone that there had been ticket misuse.  Whilst a number of universities do take steps to minimise the risk of tickets ending up on the black market, whereas other universities simply have one of their students handling the university’s ticket allocation.  In light of this, we thought it appropriate to write with some explanations and it is hoped assistance in relation to international tickets.

RFU TICKETS-GUIDANCE NOTE

Unfortunately there continues to be some confusion as to what universities can do with their tickets and in addition mistakes are being made.

The RFU has undertaken, and will continue to undertake, a policing operation which uncovers instances of black market activity.  The steps taken include: 

  • purchasing tickets for unofficial hospitality and the inspection of tickets within hospitality venues;
  • the use of test purchasing in the weeks before and on the day of internationals;
  • monitoring eBay and other internet auction sites; and
  • sound and video surveillance of the activities in and around Twickenham on match day. 
     

If this policing operation uncovers a breach of the ticket conditions, the university that was allocated the ticket concerned will be asked for an explanation and the matter may be referred to the Ticket Sub-Committee, which is a sub-committee of the Management Board.  The Ticket Sub-Committee will consider the facts of each case including the culpability of the university concerned and any other mitigating circumstances and decide on the appropriate sanction.  Sanctions have been imposed which have resulted in the reduction for a period of time of all or part of a ticket allocation.

It has become apparent when considering individual cases that tickets have ended up on the black market because of errors, lack of knowledge and in particular because ticket holders have been let down by others (sometimes innocently).

A common reason why tickets end up on the black market is that someone is let down at the last minute and then sells the ticket near the stadium at face value or even gives the ticket away free of charge to avoid it going to waste to someone they believe is “a genuine fan”.  This apparently genuine fan however often turns out to be no more than a “runner” for a ticket tout.  Many universities are unaware of how the touts operate on match day.  It is no longer just a man on the corner of the street asking if people want to buy or sell tickets.  They use runners dressed in rugby shirts who look like genuine fans asking for just 1 or 2 spare tickets.  These runners appear in pubs where rugby fans are known to congregate before the game, on the way to the stadium and even in the stadium car parks.  In some cases, we have even seen runners enter the ground with the person who has given them a ticket only to return outside the ground to resell the ticket at a premium.  

Faced with this type of problem, we set out below a number of steps which universities should take to minimise tickets ending up on the black market.  Whilst the ticket conditions impose an absolute liability on universities (and others) to ensure that the tickets do not reach the black market, the steps a university itself takes to prevent this are always considered by the Ticket Sub-Committee.

It is recommended that you:   

  1. Check whether an application for tickets has been made and whether an allocation has been received.
  2. Ensure you are aware of who is undertaking the allocation if it is not you.  It should be a full time employee rather than a student.  
  3. Keep a full record of to whom tickets are issued and retain those records for at least 12 months as they may well be asked for by RFU.
  4. Ensure that all recipients of Tickets are advised that tickets are transferred subject to the RFU ticket terms and conditions (see the form of wording below).
  5. Ensure tickets are only allocated to University staff and students.
  6. Make the RFU ticket terms and conditions available on request and ensure that ticket recipients understand them.
  7. Ensure that the university staff are aware that the tickets are for their or the student’s personal use and should only be used by them and warn them about not giving or selling spare tickets to friends or family or on match days to “genuine fans”.
  8. Warn staff that if their tickets end up on the black market they will not be allowed to receive international tickets for a period of time and the university may be penalised by a loss of allocation.
  9. Ensure that staff retain the tickets allocated to the university for a month after the match.
  10. If the University has sponsors to whom tickets are passed, make sure you are selling tickets to genuine sponsors, that there is a proper agreement, that the sponsor is not a “restricted person” as defined by the ticket conditions and that the sponsorship agreement is not in effect a “ticket sale agreement”. Please see the RFU precedent Sponsorship Agreement, which we advise is used by all sponsored universities.

If you have any query about the ticket conditions or as to what you can do with the tickets, please seek advice from Karen Neale at the RFU (KarenNeale@rfu.com).  If you find out or suspect that any person to whom you have issued tickets has or may have parted with them, make immediate enquiries, tell the RFU immediately and if you are satisfied there has been any breach of the ticket conditions TAKE ACTION yourself.
 
It is suggested that on any ticket application form or when you send out tickets you use wording such as:
 "All tickets ordered and supplied are subject to the RFU ticket terms and conditions a copy of which is available on request.
 
In particular, no recipient may sell or dispose of their tickets to anyone if they are not required for their personal use. They should be returned to (the University, me). If you are allocated two (or more) tickets, the University may want to know who will be accompanying you or accompanied you to the game and request back the tickets after the match.

If any of the tickets are discovered on the black market the RFU may sanction the University which may lead to a loss of allocation.

If you have any query as to what you are entitled to do with the ticket(s) issued to you please speak to Mr. (name Tel No ).”

Finally, please note that only Official Hospitality Providers are permitted to purchase RFU tickets from you: With effect from 1 September 2008, the RFU Official Hospitality Providers are as follows:

  1. Twickenham Experience Limited
  2. Mike Burton Corporate Hospitality Limited
  3. Events International Limited
  4. Eventmasters Limited
  5. Lucid Events Limited
  6. National Sporting Club Limited
  7. Tiger Events Limited

The following is a non-exhaustive list of organisations that are not authorised to purchase the RFU’s tickets:

  1. Sportingclass
  2. VU Limited
  3. Pall Mall
  4. Racing and Ball Hospitality Ltd
  5. Watchfromabox.com
  6. Galleria Box Office Ltd
  7. 19th Hole events
  8. Sportmans Choice Limited
  9. UK Ticket Brokers
  10. Event Co
  11. Britannia Events
  12. Grandslam Events
  13. Twickenham Hospitality
  14. 4 U Hospitality
  15. Front Row Promotions
  16. Winning Rugby.com
  17. Paragon Sports Management
  18. ATM Corporate Events
  19. WF Entertainment
  20. Ticketstosee.com
  21.  International Sport
  22. No. 1 Events Ltd
  23. Executive Club Sports Limited. 

In addition, the RFU is aware of two individuals who have joined a number of clubs in order to get access to tickets and those tickets have found themselves on the black market.  These are Mr Jim Eadie and Mr AJ Law.

As the official hospitality licensed operators can (with the RFU’s consent) use sub-agents to sell packages, the simplest guide as to whether hospitality is official or not is often the facility in which it is being offered as each licensed operator is licensed to operate at a named facility.

The following lists show which facilities are official and which are unofficial under the new agreements. If you are in any doubt about whether a package you are being offered is official, please contact Twickenham Experience on 0870 143 2400 or email twickenhamexperience@rfu.com.

Official Hospitality Venues:

Within the grounds

  1. Wakefield’s
  2. Obolensky’s
  3. St George’s
  4. Six Nation’s Suite
  5. South Stand Facilities (including The Rose Suite)
  6. The Players’ Lounge

 Outside the grounds

  1. Kneller Hall
  2. The Orchard Enclosure
  3. Chase Bridge
  4. Cardinal Vaughan
  5. Richmond College
  6. Cole Court

Unofficial Hospitality Venues:

  1. Twickenham Stoop
  2. Syon House

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